So I turned to 96.7 FM and Listened to the Musers and I thought I was in a dream. I listen to The Ticket regularly streaming online but there is something different listening to them on FM. Its an indescribable thing. The traffic reports and the Ticket Tickers were even great to listen to. The Ticket just became a larger player in the DFW radio and will be able to reach a lot more listeners, especially listeners who don't venture off to the AM dial. Bob Sturm briefly spoke about this being targeted to the younger listeners, I agree. I'm 26 and I can tell you, my age and younger don't even understand why AM radio exist. Its for old effs listening to conservative news radio.
Hopefully The Ticket recognizes how much money they opened themselves up to. Now instead of only advertising for the great Dallas area, now they will be able to branch out further west into my area. I know The Ticket is awesome, now my neighbors need to recognize. The Ticket was big before 96.7 FM and now they will become even BIGGER. 105.3 The Fan has to be a little worried (more than usual). Will you be listening?
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